'Revenge of the Electric Car' Gives Glimpse Into Minds of EV Faithful

Yes, the movie gives a one-sided view of the auto industry, but it also provides real insight into why we're moving toward EVs.

Charles Murray

April 23, 2012

2 Min Read
'Revenge of the Electric Car' Gives Glimpse Into Minds of EV Faithful

There's a moment in the movie Revenge of the Electric Car when a Popular Mechanics magazine editor says, "The scariest part is, can they get the cost of the batteries down?" If you watch the movie, that's about as close as you'll get to a real technical debate on the future of electric cars.

Revenge of the Electric Car adeptly takes viewers inside the labs and minds of executives who support the development of EVs, but it doesn't pretend to know or care how those cars operate. The movie, a sequel to the 2006 film Who Killed the Electric Car?, assumes the technology is ready today and merely needs someone with the guts and foresight to push it forward.

Revenge of the Electric Car chronicles the efforts of electric car visionaries like Elon Musk
and their efforts to bring EVs to the market.
(Source: revengeoftheelectriccar.com)

Though the movie has an underlying smugness and a penchant for using Hollywood stars to make its point, Revenge is a worthwhile documentary. For an engineering audience, it's an educational ride through the roller-coaster lives of the executives who make the tough decisions about the future of the automobile.

The movie follows the stories of four electric car visionaries: GM's Bob Lutz, Tesla's Elon Musk, Nissan's Carlos Ghosn, and an electric car converter named Greg "Gadget" Abbott. Its director, Chris Paine, takes his cameras into board rooms, labs, and customer meetings, and he is unflinching in the way he displays the pain of being associated with an emerging technology.

At various points in the movie, Paine shows GM executives being grilled by Congress and chronicles Musk's meetings with unhappy customers complaining about broken promises. Through the course of the film, Musk begins to look visibly wrung out. He even admits to being on the verge of a nervous breakdown. Paine's insight into Musk's experience is almost disturbing to watch, and it forms the foundation of the film's most powerful sequences.

About the Author(s)

Charles Murray

Charles Murray is a former Design News editor and author of the book, Long Hard Road: The Lithium-Ion Battery and the Electric Car, published by Purdue University Press. He previously served as a DN editor from 1987 to 2000, then returned to the magazine as a senior editor in 2005. A former editor with Semiconductor International and later with EE Times, he has followed the auto industry’s adoption of electric vehicle technology since 1988 and has written extensively about embedded processing and medical electronics. He was a winner of the Jesse H. Neal Award for his story, “The Making of a Medical Miracle,” about implantable defibrillators. He is also the author of the book, The Supermen: The Story of Seymour Cray and the Technical Wizards Behind the Supercomputer, published by John Wiley & Sons in 1997. Murray’s electronics coverage has frequently appeared in the Chicago Tribune and in Popular Science. He holds a BS in engineering from the University of Illinois at Chicago.

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