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Engineering Solutions by Design News Talks Ford Ranger

It is hard to find the right balance of cost and capability when slotting a mid-size model between the blockbuster Maverick compact truck and the iconic F-150 full-size pickup.

Dan Carney

May 15, 2023

1 Min Read
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Ford Ranger North American chief engineer Juan De Peña.Ford Motor Co.

Chief engineer for the North American version of the Ford Ranger mid-size pickup truck, Juan De Peña, was challenged with the task of improving the Ranger's capabilities without stepping on the toes of Ford's popular compact and full-size pickups.

Surveys showed customers wanted a more comfortable and easy-to-drive truck with more power and capability, but without getting as big or as expensive as the F-150. De Peña's challenge was to deliver that balance. 

 

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