Nissan Showcases Virtual Concept Cars

Are they real even if they don’t exist in the physical world?

Dan Carney, Senior Editor

October 10, 2023

3 Min Read
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Nissan Hyper Adventure concept car.Nissan

Nissan is exploring some possible EV designs by teasing us with some “digital concepts” of electric vehicles that could employ some interesting features. “Digital concept” means that, unlike regular concept cars, these nifty Nissan’s exist only as zeros and ones on the company’s computers.

But because you’re reading about them in that same format, maybe it doesn’t really matter whether there was a physical example that served as the model for a photograph, as long as the engineering has been worked out.

Celebrating the History of Nissan's Satellite Design Studios

The concepts are the Nissan Hyper Adventure and Hyper Urban. They are both EVs that feature V2X charging technology that lets them share their stored energy.

The Hyper Adventure employs Nissan’s advanced e-4ORCE all-wheel-control system for the ability to reach adventurous, off-the-path destinations.

Both the Adventure and the Urban concepts are more notable for being able to put the power down to other electric devices rather than to the road, however.

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Nissan Hyper Urban concept car.

Their batteries double as an energy source, allowing users to power up their gadgets, light up campsites, or even recharge their electric jet skis. Less recreationally, their V2X capability can also provide power to homes (V2H) or a local community by contributing surplus power to the grid (V2G).

Seeking to be a good neighbor, the Hyper Urban incorporates an Intelligent Charging Management System whose AI can autonomously charge other vehicles and power buildings, providing efficient management of power.

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The Nissan Hyper Adventure's rear seat flips to face out the rear hatch, which has its own deployable stairs.

Additionally, the Urban acknowledges that the best way for a vehicle to reduce its environmental impact is to last a long time, so it doesn’t need to be replaced. To this end, Nissan has made the Hyper Urban hardware upgradable, with an instrument panel that can be replaced later with one that reflects the latest technologies. Obviously, like all new cars, the software in both vehicles can be updated over the air to keep them on the leading edge of software-defined features and capabilities.

Obviously, both vehicles are intended to showcase the work of Nissan’s designers.  

The Hyper Adventure’s bodywork directs the air flowing through the front spoiler for increased aerodynamic downforce, while flush-mounded glass that integrates the roof and side windows and the surface of the rear end minimizes drag.

In a nod to snow sports and the traction needed to get to the slopes, the wheels and front and rear bumpers are outfitted with crampons, or snow traction gears, to allow the car to drive through snowy areas with ease.

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Nissan Hyper Urban's scissor doors provide dramatic interior access.

There’s cargo space inside the Adventure for outdoor equipment such as tents, skis, or even a kayak. The car’s most unusual interior feature is the rear bench seat that can flip 180 degrees on an axle to provide a comfortable rear seating area that faces out of the vehicle’s hatch. It even includes automatic extendable and retractable steps at the rear of the car.

The Hyper Urban seeks to provide a sense of openness and character through its use of wide-opening scissor doors front and back. The Urban’s seat trick is its front seats that can collapse and fold into the back seats to create a sofa-like, private relaxing space for the crowded urban environment.

About the Author

Dan Carney

Senior Editor, Design News

Dan’s coverage of the auto industry over three decades has taken him to the racetracks, automotive engineering centers, vehicle simulators, wind tunnels, and crash-test labs of the world.

A member of the North American Car, Truck, and Utility of the Year jury, Dan also contributes car reviews to Popular Science magazine, serves on the International Engine of the Year jury, and has judged the collegiate Formula SAE competition.

Dan is a winner of the International Motor Press Association's Ken Purdy Award for automotive writing, as well as the National Motorsports Press Association's award for magazine writing and the Washington Automotive Press Association's Golden Quill award.

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He has held a Sports Car Club of America racing license since 1991, is an SCCA National race winner, two-time SCCA Runoffs competitor in Formula F, and an Old Dominion Region Driver of the Year award winner. Co-drove a Ford Focus 1.0-liter EcoBoost to 16 Federation Internationale de l’Automobile-accredited world speed records over distances from just under 1km to over 4,104km at the CERAM test circuit in Mortefontaine, France.

He was also a longtime contributor to the Society of Automotive Engineers' Automotive Engineering International magazine.

He specializes in analyzing technical developments, particularly in the areas of motorsports, efficiency, and safety.

He has been published in The New York Times, NBC News, Motor Trend, Popular Mechanics, The Washington Post, Hagerty, AutoTrader.com, Maxim, RaceCar Engineering, AutoWeek, Virginia Living, and others.

Dan has authored books on the Honda S2000 and Dodge Viper sports cars and contributed automotive content to the consumer finance book, Fight For Your Money.

He is a member and past president of the Washington Automotive Press Association and is a member of the Society of Automotive Engineers

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