Make Time for the Embedded Systems Conference

DN Staff

April 17, 2010

2 Min Read
Make Time for the Embedded Systems Conference

The Embedded Systems Conference in San Jose, CA gives engineers, programmers, entrepreneurs, and other technical-minded people an excellent opportunity to attend technical presentations, take hands-on classes, and visit with people from hardware and software companies. You still have time to sign up and reserve a hotel room (if necessary). Find more information at the ESC Web site, including details of the technical program and a list of exhibitors. Go to:

You can register for a free exhibition pass that also lets you attend company-sponsored sessions, ESC Theater events, and a keynote speech and addresses by industry people. The exhibits–my favorite part of the gathering–take almost all of the McEnery Convention Center in downtown San Jose. The exhibits run on Tuesday, April 27th from 11:30 AM to 7:00 PM, on Wednesday, the 28th from 11:30 AM to 5:30 PM, and Thursday the 29th from 10:30 AM to 3:00 PM. In my experience, one day is never enough time to visit the many interesting company booths and talk with technical people. When plans call for some “intelligence” in a design, ESC provides an excellent forum for conversations that you just can’t have with technical people by phone. Dress business casual and wear comfortable shoes.

Some exhibitors have drawings for prizes such as the Tektronix MSO2024 mixed-signal oscilloscope. Texas Instruments will give each of the first 125 attendees in its two technical sessions an eZ430-Chronos Wireless Watch Development Tool. TI’s two classes comprise an eZ430-Chronos workshop and a teardown of an eZ430-Chronos watch dev kit.

Attendees who buy a complete conference “package,” which costs about $2000, can attend the Build Your Own Embedded System (BYOES) workshops that explain how to develop a product or design with Intel’s dual-core D510 Atom processor or with Freescale’s Tower computer system. (The Tower system lets designers choose either an 8-, 16-, or 32-bit MCU.) I wouldn’t pay $2000 just to attend these BYOES sessions and get a “free” computer, but if you plan to attend other sessions, they might give you helpful information.

If you miss this San Jose event, you can still catch up with an ESC scheduled for Chicago, Boston, Bangalore, India, or London, UK later this year.

If you see me walking through the exhibit area, give a shout and let’s say “Hello.” –Jon Titus

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