Design News is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

3 Leading Car Museums Declare ‘One for All, All for One’

Joint membership gives car buffs access to all three museums for the price of one.

Ben Franklin noted, on the value of allegiances, “We must, indeed, all hang together or, most assuredly, we shall all hang separately.” The challenges faced by tourist destinations like classic car museums may not be quite so dire as the gallows, but nevertheless, three of America’s top car museums have announced an alliance that should help strengthen them.

Called the “On the Road” membership, the Gilmore Car Museum, LeMay – America’s Car Museum, and the America on Wheels Museum will each offer reciprocal membership to each other’s members.

The America on Wheels Museum is in Allentown, Penn., the Gilmore Car Museum is in Hickory Corners, Mich., and LeMay – America’s Car Museum is in Tacoma, Wash., so car enthusiasts will be encouraged to go on the road by the “On the Road” membership benefits.

The thinking is that such cooperation will break down the silos that tend to grow around car collections by encouraging collaboration and travel between museums. Membership benefits that are shared include free admission, free parking, and a 10 percent discount on merchandise purchases from the museums’ stores.

“The best way to perpetuate car culture is by working together to break barriers, enhance experiences, and offer frictionless ways for passionate enthusiasts to enjoy cars,” said Tabetha Hammer, CEO of America’s Automotive Trust, an association of automotive organizations created to help promote their collective welfare.

Click through our slide show for a preview of some of the classic rides awaiting visitors at these three museums so you can plan your trip.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish