It does seem to be able to respond to a bunch of different control methods, especially with the evaluation board and controls program. So it is a neat little part, indeed.
But I don't even consider components until I know about availability and cost, in that order, since it really does not matter how wonderful a component is if it is not available yet. And if it costs ten times as much as an alternative solution I would need to see some fantastic benefit in order to consider it.
I am quite aware that pricing is sort of flexible, but a price for some reasonable quantity would be all that I need for comparison. And some statement about availability: in stock now, available in six weeks, or, available as soon as we solve the yield problem. I have heard each of these at least once.