Old habits are hard to break - and this point in the article is telling as to why it is a slow process:
The designer, the engineer, the manufacturing engineer, and the manufacturer are getting farther and farther away from each other physically.
In the old days of test engineering, we fought to keep everything in-house. We may have worked on teams - but all of the teams were in-house. I think one of the biggest challenges is that it's a different paradigm - primary functions are now separated and us older generation engineers are not as comfortable not being able to grab a cup of coffee and walk to another part of the building to discuss the project with our counterpart on another part of the design team. But "resistance is futile" and as anyone in the field of technology knows, if you aren't wllling to change to meet new market demands - you won't last very long.
Couldn't agree more Liz. Product Design cannot be done in the cubicle, sooner or later you need to go out and discuss it, and the less you collaborate in the early stages, the more time and effort you will waste. Big firms have dedicated collaboration rooms, where people from different departments meet occasionally and discuss the ideas and collaborate accordingly. There are a lot of tools available in the market to ease this process but like Rob said, it does come down to one's own willingness to change and adapt, giving up the old habits.
I was a little surprised by that as well Elizabeth. Tools needed for collaboration are nearly free these days. CAD file are easy to share. SharePoint is everywhere. The only thing that can hold someone back from collaborating is old habits. I have found in more than one situation, the collaboration needs to be forced at first. But once it's forced, it moves pretty freely.
Interesting article and I am surprised that product designers still find themselves working in individually when it makes so much more sense to collaborate. There have been tools for collaboration for years and whenever I talk to companies and designers it seems they have the most success in product design when they work in teams. Hopefully more designers will start taking advantage of collaborative environments and scenarios to achieve better product design methods and outcomes.
The first Tacoma Narrows Bridge was a Washington State suspension bridge that opened in 1940 and spanned the Tacoma Narrows strait of Puget Sound between Tacoma and the Kitsap Peninsula. It opened to traffic on July 1, 1940, and dramatically collapsed into Puget Sound on November 7, just four months after it opened.
Noting that we now live in an era of “confusion and ill-conceived stuff,” Ammunition design studio founder Robert Brunner, speaking at Gigaom Roadmap, said that by adding connectivity to everything and its mother, we aren't necessarily doing ourselves any favors, with many ‘things’ just fine in their unconnected state.
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