Chuck, I'm surprised that the percentage increase is that low. The Lux Research study we wrote about here http://www.designnews.com/author.asp?section_id=1392&doc_id=262205 describes an overall growth in dollar value of more like 800% over 13 years. What was the time period in the Oxford study?
Very informative post. It's interesting that the Oxford study cited points to changes in business process and strategy/planning on new products as primary goals for manufacturing companies in the short term. And more than half basically say their manufacturing operations are already run very efficiently. It makes sense that transforming the business process through digitization is the major area for growth and change.
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