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mrdon
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Platinum
Re: Kiosks as a Marketing Tool
mrdon   9/1/2013 6:37:25 PM
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Cabe,

 

Yes, Kiosk machine startup Business Models are quite interesting and will continue to open cool and innovative applications for consumers and merchants.  I recently saw a Coke Machine at a local Taco Bell where you can select the type of soft drink beverage via touch screen. I had a brief talk with the independent consultant when I was a Avnet Field Application Engineer who develop the touch screen controls for the Kiosk soft drink machine. He explained how Fujistu Electronics saw an opportunity on beverage dispensers and touch screen controls. Thus, their software Kiosk machine was born. Yes, more Kiosk starups will be popping up everywhere.

Cabe Atwell
User Rank
Blogger
Re: Kiosks as a Marketing Tool
Cabe Atwell   8/27/2013 2:01:39 PM
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I had no idea that kiosks alone could rake in that kind of money. The cloud really has opened doors to businesses that they otherwise would have to get through surveys, which seems so arcane at this point.

But, still considering a kiosk startup...

mrdon
User Rank
Platinum
Re: Kiosks as a Marketing Tool
mrdon   8/22/2013 11:41:54 PM
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Greg,

With online stores like Amazon that can track your viewing and purchasing behaviors, makes sense Kiosk having the same data mining capability as well. Yes, I agree a very nice article.

Greg M. Jung
User Rank
Platinum
Kiosks as a Marketing Tool
Greg M. Jung   8/17/2013 12:53:08 PM
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Well written article which accurately captures the trend of kiosks also being used a marketing data collection tool.  In addition to dispensing products, kiosks are now being used to spot early sales and marketing trends in the locations that they are deployed in.  When developing an ROI for a kiosk project, this new feature will also improve the bottom line justification.

Nancy Golden
User Rank
Platinum
Interesting Progression In This Area
Nancy Golden   8/10/2013 8:19:45 PM
It certainly promises to be interesting as what was previously just conjecture is turning into reality. The interacive ability of the kiosks and data collection/exchange potential may just make them take off. Regarding engineeers and IT - I think we'll always have the friendly competition between the two, but in the end, everyone has the same goal - to make the best product possible. My husband and I often team up on projects and he usually does the HW and I usually do the SW, and we interact and complement each other from our differing perspectives. Of course if something goes wrong - it's always the HW's fault LOL 

BTW, the picture that accompanies the article is rather difficult to see on my monitor...



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