I agree, Cabe. With upwards of 30,000 Americans dying in auto accidents each year, we have a real problem. We certainly wouldn't put up with 30,000 people daying each year in plane crashes or by terror attack. Time to make cars safer.
Nice video, Cabe. Quick, tell me who invented the automobile. OK, tell me who invented a process to make the automobile affordable. Ford of course. You're right, Cabe, finding a way to make a product affordable may be the most significant aspect of a product's success.
Industrial trade shows, like Design News' upcoming Pacific Design & Manufacturing, deserve proper planning in order to truly get the most out of them as marketing tools. Here's how to plan effectively.
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