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apresher
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Engineering Creativity
apresher   3/19/2013 9:22:05 AM
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Interesting concepts. One of the best courses I took in college focused on the psychology of creativity.  Would like to learn more about these approaches to brainstorming.  Thanks.

Charles Murray
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Re: Engineering Creativity
Charles Murray   3/19/2013 7:14:41 PM
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The idea of biomimicry is a very timely one. We've seen a lot of biomimicry-based innovation on this web site, in the form of robots that mimic biological life forms. More recently, I've often heard it said that customers can be a good resource for innovation, if the customers are correctly trained to help the design engineers.

http://www.designnews.com/author.asp?section_id=1395&doc_id=234907

Nancy Golden
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Definition of Brainstorming
Nancy Golden   3/20/2013 11:51:55 AM
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Joseph, I enjoyed your article and appreciate the three methods that you touched on. However, I was a bit confused regarding the use of "brainstorming" and "approaches to brainstorming" as to me, they seem quite similar. Could you please provide a good working definition of brainstorming as it pertains to your article? I think that would clarify it for me - thanks!

warren@fourward.com
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Re: Engineering Creativity
warren@fourward.com   3/20/2013 2:44:27 PM
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Does that mean the Big Mac patty was inspired by a dairy farm field?  Or, which came first, a bright idea or the symbol of a light bulb?

How about flight (birds)?  That is easy, but the fins of a '56 Ford (fish)?   The bulbous nose of ship (Jimmy Durante)? 

How many products were developed by watching nature?  I wonder how many more are left to be found?  I hope I can find one...

Charles Murray
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Re: Engineering Creativity
Charles Murray   3/20/2013 7:46:56 PM
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I don't know if it still holds true, Al, but I always liked Edison's take on the subject: "Success is 90% perspiration an 10% inspiration."

Cabe Atwell
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Re: Engineering Creativity
Cabe Atwell   3/20/2013 11:16:21 PM
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What does TRIZ stand for, is it an acronym? Whatever path you take for inspiration in a design is a good way. Unlike Edison, I say calculate and simulate is the best way to go. Never try the "10,000 things that don't work" first.

C

notarboca
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Re: Engineering Creativity
notarboca   3/27/2013 12:19:50 AM
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Have to agree Cabe, calculation and simulation seems to be a better use of time.  Sometimes, though, you just get a "hunch" about something and it pays to follow it.  Subliminal engineering, perhaps?

Cabe Atwell
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Re: Engineering Creativity
Cabe Atwell   3/27/2013 5:44:03 PM
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Today, there are so many ways to design virtually, that it doesn't make sense to do otherwise.

Also, I still need to know what TRIZ stands for.

C

Joseph Berk
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Re: Engineering Creativity
Joseph Berk   4/1/2013 5:27:01 PM
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Cabe:

TRIZ is an acronym and it comes from the Russian teoriya resheniya izobretatelskikh zadatch, which means the theory of inventive problem solving.

Joe

Joseph Berk
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Re: Definition of Brainstorming
Joseph Berk   4/1/2013 5:33:28 PM
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Nancy:

Thanks for your kind words.  

Brainstorming generally refers to an unfettered flow of ideas, with quantity being more important than quality.  The thought is that many ideas will result in one or more good ones, and the concern is that the ideas should not be evaluated or critiqued during the brainstorming session as this might tend to slow the flow. 

One of the disadvantages of brainstorming is that the conversation can go off on a tangent.   The other approaches suggested here tend to focus the brainstorming in particular areas, generally resulting in more useable suggestions.

All of this is explained in more detail in Unleashing Engineering Creativity, and we'll touch on it during our Weblive training session on 25 April at noon Eastern time.  You can sign up for the course for free at www.eogogics.com.  I hope to see you there.

Thank you again.

Joe

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