I agree cool project. My Mom's cat will not wear a collar either. My Dad use to put a collar with a bell on him but he always found a way to take it off.
For tracking devices, the genre falls into LBS, or Location-Based-Services. LBS devices generally have some type of transceiver (I've developed many; from GPS to WAN-cellular, to RFID and even ZigBee protocols), and then the big kicker: a significant battery for the transceiver. All this adds up to a relatively larger volume than what is depicted in this device shown, which I liken more to a collection of sensory collectors.
It doesn't look like it. I've use the 'Loc8tor' for keeping track of my cats and dogs. It provides directional (arrows) as well as distance (sound) information up to about 600'. The same company has other products that work from further distances, but not as precise.
I'd bet money this could be a successful product. Dog and cat owners now spend fairly large amounts of money for shots and veterinary bills. This cost of this product might be small by comparison.
@pete.cross: That's a very interesting master's thesis ("Control, communication and monitoring of intravaginal drug delivery in dairy cows"). I'd imagine that getting a cat to wear a collar is very simple in comparison.
If you want your cat to wear a collar, then it's best to start with them when they are young. They just expect that to be normal from then on.
If you try anything like this at home, then please do use a proper collar bought from a pet store. Cats can be strangled in the event they get it hooked up on a branch. That's extremely rare and can be avoided entirely by buying one designed to break when that happens. I just bought a cheap flea collar for this project. It is designed to expand and break under the weight of the cat.
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