That's interesting about the explosion in the focus on automotive at Design West. Even before the development of hybrids and EVs, the portion of electronics in cars was expanding. Now, many cars are becoming electronics devices.
It's worth noting that when I first starting attending Design West about a dozen years ago, there was very little automotive electronics technology there. In the ensuing 12 years, the content in the average car has jumped from roughly 20% electronics to almost 40% electronic.
This is great to put the spotlight on sensor technology. With sensors and feedback devices getting smarter and the communications options getting so much stronger with the potential of wireless, sensors are becoming a critical building block. Good stuff that will definitely be making an impact on new designs.
Please note that Design News is sponsoring the Sensors in Design summit, which is part of DESIGN West. We'll have a great program, including deep dives into MEMS, smart sensors, sensors in harsh environments, and a lot of great speakers.
Just when you thought mobile technology couldn’t get any more personal, Procter & Gamble have come up with a way to put your mobile where your mouth is, in the form of a Bluetooth 4.0 connected toothbrush.
The grab bag of plastic and rubber materials featured in this new product slideshow are aimed at lighting applications or automotive uses. The rest are for a wide variety of industries, including aerospace, oil & gas, RF and radar, automotive, building materials, and more.
Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.