I think more than greed it is short sightedness that drives looking at the black for each and every quarter rather than accepting that a red quarter now may result in some great quarters in the future.
Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.