It's interesting that the CES crowd has been so slow in understanding the importance of MEMS. Many of them are probably already using three-axis MEMS acceleraometers in laptops, games, pedometers, GPS, etc. I don't think you'd see that kind of response at an engineering trade show, like Design West.
Those numbers you quote from Bosch were impressive, especially considering the second billion took only three years and the third billion will takes fewer than three years. What's particularly impressive is that this is only one vendor.
The "massive personalization" aspect of consumer devices and the role MEMS can play in promoting that vision seems to be particularly interesting. While some of the aspects of personalization lend themselves to a "big brother" mentality, in my view, the idea that your device can serve up data and apps specific to your needs/tastes/interests/location is certainly compelling. Just so I understand it correctly, how specifically does implementation of MEMS drive the personalization scenario?
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