Not only is it nice for the cool looking demos so to speak but I think tools like these are occasionally shown to consumers to understand their preference for different interface points. That way companies can spend their ever valuable capital on product designs that consumers like without having to spend as much money prototyping solutions.
Visualization is definitely a hot button, and not just for cool demo purposes. With more and more of the product being developed virtually, the addition of high-end rendering features lend more realism to the models--an important factor when you're showcasing a digital representation of a product as opposed to a physical prototype. Also, additional visualization capabilities aids in making this product information more accessible to people who aren't necessarily versed in CAD or CAE and who don't necessarily understand the nuances of traditional 3D models.
From reading your recent coverage, it seems like visualization is at the top of every laundry list where feature improvements are touted. Is that truly the case or does it just seem that way because it's an area which lends itself to good-looking demos?
What should be the perception of a product’s real-world performance with regard to the published spec sheet? While it is easy to assume that the product will operate according to spec, what variables should be considered, and is that a designer obligation or a customer responsibility? Or both?
Biomimicry has already found its way into the development of robots and new materials, with researchers studying animals and nature to come up with new innovations. Now thanks to researchers in Boston, biomimicry could even inform the future of electrical networks for next-generation displays.
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