View Comments: Newest First|Oldest First|Threaded View
<<  <  Page 4/4
User Rank
Where to Invest
3D_Eng   8/25/2011 9:54:10 AM
I realize that automakers are investing in battery technology, but with numbers like $26,000 for a 40kWh battery it seems that this is where the bulk of R&D money needs to be spent. 

What are the major cost drivers?  The battery technology, MFG technology or volume?

I like to think I can be objective in my purchasing decisions making conscious environmental choices.  But I am not likely to buy an electic car when I can buy a fairly nice second car for what the battery of the first costs.

Beth Stackpole
User Rank
Big batteries, big costs
Beth Stackpole   8/25/2011 8:55:18 AM
Interesting post, Chuck. As you well note, there is thread of consistency here: Auto makers looking to appeal to the mass market (i.e., want lower cost) go for the smaller, less expensive batteries while the higher-end models go for the gusto with big, albeit, very pricey batteries to support their all-electric designs.

I'm wondering, though, if those companies opting for the smaller, less expensive batteries will ultimately jeopardize their offerings because consumers won't see the value as a whole in what they're expecting from an EV, even a hybrid EV. If battery size is inevitably going to go up and the prices accordingly, isn't this strategy just prolonging the inevitable and setting the wrong expectation?

<<  <  Page 4/4

Partner Zone
Latest Analysis
The transformative nature of designing and making things was the overarching, common theme at separate conferences held in Boston by two giants in the PLM space: Autodesk, with its Accelerate 2015, and Siemens’s Industry Analyst Conference 2015.
Innovations such as “scrum” and virtualization methods have changed the project management game.
Extreme stress tolerance, thermal management capabilities, and EMI protection. What more could you want in a gap filler for PCBs?
Minnesota Electric Technology recently introduced a class of 3.6-inch permanent magnet DC motors for battery-powered (or solar-powered) equipment that occupies the 1/3 - 2 HP space.
On Manufacturing Day, we take a look at the vast changes and top trends in manufacturing happening now.
Design News Webinar Series
10/1/2015 11:00 a.m. California / 2:00 p.m. New York
9/10/2015 11:00 a.m. California / 2:00 p.m. New York
8/13/2015 11:00 a.m. California / 2:00 p.m. New York
6/25/2015 11:00 a.m. California / 2:00 p.m. New York
Quick Poll
The Continuing Education Center offers engineers an entirely new way to get the education they need to formulate next-generation solutions.
Oct 5 - 9, Standards for the Internet of Things (IoT)
SEMESTERS: 1  |  2  |  3  |  4  |  5  |  6 |  7

Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.
Learn More   |   Login   |   Archived Classes
Twitter Feed
Design News Twitter Feed
Like Us on Facebook

Sponsored Content

Technology Marketplace

Copyright © 2015 UBM Canon, A UBM company, All rights reserved. Privacy Policy | Terms of Service