"It's a major development for our company, our community,
and our country," noted Ford chairman William Clay Ford, addressing reporters
at Ford's NAIAS booth.
The news is significant because it solidifies Ford's recent
announcements about electric vehicles. The company had already invested $550
million in the past year to transform its Michigan assembly plant from a large SUV
factory to a production site where it will build the all-new Ford Focus and the
Going forward, Ford said it will bring four hybrids and
electric vehicles to its lineup in the next three years: the Ford Transit
Connect battery electric vehicle (2010); the Ford Focus Electric passenger car
(2011); an unnamed hybrid car based on Ford's C-platform (2012); an unnamed
plug-in hybrid in 2012.
Equally important is Ford's announcement that it will bring
EV battery systems design and development in house. In its facilities, Ford
will design advanced lithium-ion batteries in house and will move production of
the battery packs from Mexico
Ford says that the new engineering and production efforts will create up to
1,000 new jobs in Michigan.
"We believe battery systems development is going to be a
core competency for Ford in the 21st century," Ford said.
What should be the perception of a product’s real-world performance with regard to the published spec sheet? While it is easy to assume that the product will operate according to spec, what variables should be considered, and is that a designer obligation or a customer responsibility? Or both?
Biomimicry has already found its way into the development of robots and new materials, with researchers studying animals and nature to come up with new innovations. Now thanks to researchers in Boston, biomimicry could even inform the future of electrical networks for next-generation displays.
Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.