MSC.Software, wants its website to be more user friendly to engineers. The developer of NASTRAN and other analysis/engineering software says it's putting its money where its mouth is with a major website upgrade that's part of a half million dollar rebranding strategy. To figure out what changes would make its site easier for engineers to navigate, MSC conducted research and pored through customer feedback. "I had this massive stack of email messages—we actually kept all the complaints!" says Carlson Choi, Director of Strategic Marketing who spearheaded the website redesign effort. Major findings: Engineers wanted fewer clicks, a search function, and the ability to customize their own page. Full implementation of the launch is expected by the year's end. Choi says that MSC will follow-up the launch with hands-on beta testing with engineers.
If a major catastrophe strikes your area, will you be prepared? Do you know how to modify the tech you've already got or MacGyver what you need to fit your own situation? A free, five-day Continuing Education Center course starting April 6 will show you how.
NanoSteel Co., which develops high-performance steel alloys, began producing steel powders for additive manufacturing (AM) last year and now supplies them commercially for freeform laser deposition and laser powder bed fusion processes.
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