MSC.Software, wants its website to be more user friendly to engineers. The developer of NASTRAN and other analysis/engineering software says it's putting its money where its mouth is with a major website upgrade that's part of a half million dollar rebranding strategy. To figure out what changes would make its site easier for engineers to navigate, MSC conducted research and pored through customer feedback. "I had this massive stack of email messages—we actually kept all the complaints!" says Carlson Choi, Director of Strategic Marketing who spearheaded the website redesign effort. Major findings: Engineers wanted fewer clicks, a search function, and the ability to customize their own page. Full implementation of the launch is expected by the year's end. Choi says that MSC will follow-up the launch with hands-on beta testing with engineers.
We looked at a number of sources to determine this year's greenest cars, from KBB to automotive trade magazines to environmental organizations. These 14 cars emerged as being great at either stretching fuel or reducing carbon footprint.
A quick look into the merger of two powerhouse 3D printing OEMs and the new leader in rapid prototyping solutions, Stratasys. The industrial revolution is now led by 3D printing and engineers are given the opportunity to fully maximize their design capabilities, reduce their time-to-market and functionally test prototypes cheaper, faster and easier. Bruce Bradshaw, Director of Marketing in North America, will explore the large product offering and variety of materials that will help CAD designers articulate their product design with actual, physical prototypes. This broadcast will dive deep into technical information including application specific stories from real world customers and their experiences with 3D printing. 3D Printing is