Food Fortune: Engineer Kim Tran still waits tables.
Great ideas can come from any source and any place. For Baldor, they often come during a weekly lunch at the Diamond Head Chinese Restaurant in Fort Smith, AR. Every Monday, while passing the egg rolls and steamed fish, the company's top executives chew on a PuPu Platter of ideas for new products and different marketing strategies. The latest idea: rebates to end users and distributors who buy Baldor's Premium Efficiency Motors in sizes of 20 hp and above. The rebates are in the form of $1.00 per horsepower. Marketing Vice President Randy Breaux hopes the program will bring about a 10-15% increase in sales of the motors and drives. But it's not just ideas cooking at the Diamond Head. Recently, as the Baldor group assembled at their usual table, the waitress asked them what they wanted and Chairman Rollie Boreham said, "an electrical engineer." To which, the waitress responded, "Great, I'm one." Not long after, she became a Baldor employee. But she didn't give up her waitressing. She's married to the restaurant's owner, so every day at noon, she is back at the Diamond Head taking lunch orders for an hour before resuming her engineering work at Baldor's Drive Center.
A bold, gold, open-air coupe may not be the ticket to automotive nirvana for every consumer, but Lexus’ LF-C2 concept car certainly turned heads at the recent Los Angeles Auto Show. What’s more, it may provide a glimpse of the luxury automaker’s future.
The complexity of diesel engines means optimizing their performance requires a large amount of experimentation. Computational fluid dynamics (CFD) is a very useful and intuitive tool in this, and cold flow analysis using CFD is an ideal approach to study the flow characteristics without going into the details of chemical reactions occurring during the combustion.
Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.