Reaching over 600,000 targeted subscribersDirectIndustry has created a monthly e-mail newsletter for new products called the Product Watch. For exhibitors at DirectIndustry it only takes 30 seconds to upload a
press release. Each release is then sent out in the Product Watch and links to the exhibitor's website whilst generating email requests for quotations. DirectIndustry then provides accurate reports on the number of people reading each release and then clicking through or sending requests. The Product Watch also appears on DirectIndustry's home page, the press release library, and the virtual pressroom—a tool for industry journalists to search and download press releases in printable format. DirectIndustry.comhttp://rbi.ims.ca/4911-576
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Marine mussels and their interaction with the ocean environment has inspired a breakthrough in developing a nontoxic coating for organic electronic components that also could speed up the manufacturing process.
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