Visitors to the booth for STD Med Inc. (www.stdmed.com) at the recent Medical Design West trade
show in Anaheim, CA were greeted by none other than Elvis. In fact, five
Elvises. The company, which designs a variety of medical devices, recruited
employees to play Elvis for a day at the booth to attract and entertain
visitors. Peter Wall, Andrea Patistea, Frank Noone, Ken Eliasen, and Steven
Pallarida donned the wigs and threads and strutted around the booth with the
1950s gait that was, well, so Elvis that you could amost hear "Hound Dog" in the
background. "We really enjoy our customers," says Noone. And their customers
enjoy their antics as well as their products. Last year, the STD staff showed up
at the show as superheroes: Batman, Robin, and Captain
The Beam Store from Suitable Technologies is managed by remote workers from places as diverse as New York and Sydney, Australia. Employees attend to store visitors through Beam Smart Presence Systems (SPSs) from the company. The systems combine mobility and video conferencing and allow people to communicate directly from a remote location via a screen as well as move around as if they are actually in the room.
An MIT research team has invented what they see as a solution to the need for biodegradable 3D-printable materials made from something besides petroleum-based sources: a water-based robotic additive extrusion method that makes objects from biodegradable hydrogel composites.
Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.