The prolonged economic downturn has brought a string of bad news for the electronics industry, including just about everything from massive layoffs to the bottoming out of stock prices. But, finally, some much anticipated good news out of one of the giant chipmakers. In fact, the news is so good that Mike Hastings, marcom manager for Texas Instruments' Standard Linear and Logic Semiconductor Group, is eager to spread the word. "Last year, somebody cancelled Christmas. This year, we're seeing demand go up beyond the holidays and into first quarter of 2004," he says. To wit, TI shipped 40% more units of linear and logic devices in the third quarter of this year than it did in the last healthy quarter of 2000 before the bottom fell out of the market. Devices sold last quarter are bound for a wide variety of products ranging from cell phones to PDAs to wireless communications devices and toys. Business might be sooooo good, Hastings hints, that some customers should be worried about component availability as TI and its suppliers burn through their inventories. Yet as prices firm, there are plans afoot to keep up with demand. Mike Hayden, TI Procurement Engineering Manager, says he began working to secure silicon supplies back when demand started going up in September. Mark McGuire of Sumco, Japan's second largest silicon supplier, says that his company is adding people and equipment. KES Systems, which provides burn-in capability, is also investing in capital equipment. All of this is good news, but the big question is whether this recent surge in sales is an indication of a true recovery and, if so, how long it will last. And that appears to be anyone's guess. "I can only see out to the first quarter," says Hastings. "And right now, first quarter looks great."
There is currently much discussion around the term "platform," which may be preceded by the adjectives "mobile," "wearable," "medical," "healthcare," etc. However, regardless of the platform being discussed, they usually have one key aspect in common: They tend to be wireless. So, why is this one aspect so fairly universal? The answer is convenience.
Everyone has a MEMS story. For most of us it’s probably the airbag that saved our lives or the life of a loved one. Perhaps it’s the tire pressure sensor that alerted us about deflation before we were stranded alone on a dark muddy road.
Bioimimicry is not merely a helpful design tool -- it also encourages designers to think not only about how to solve design problems by imitating nature, but how to make the products, materials, and systems they design more ecologically sound and nature-friendly.
Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.