The prolonged economic downturn has brought a string of bad news for the electronics industry, including just about everything from massive layoffs to the bottoming out of stock prices. But, finally, some much anticipated good news out of one of the giant chipmakers. In fact, the news is so good that Mike Hastings, marcom manager for Texas Instruments' Standard Linear and Logic Semiconductor Group, is eager to spread the word. "Last year, somebody cancelled Christmas. This year, we're seeing demand go up beyond the holidays and into first quarter of 2004," he says. To wit, TI shipped 40% more units of linear and logic devices in the third quarter of this year than it did in the last healthy quarter of 2000 before the bottom fell out of the market. Devices sold last quarter are bound for a wide variety of products ranging from cell phones to PDAs to wireless communications devices and toys. Business might be sooooo good, Hastings hints, that some customers should be worried about component availability as TI and its suppliers burn through their inventories. Yet as prices firm, there are plans afoot to keep up with demand. Mike Hayden, TI Procurement Engineering Manager, says he began working to secure silicon supplies back when demand started going up in September. Mark McGuire of Sumco, Japan's second largest silicon supplier, says that his company is adding people and equipment. KES Systems, which provides burn-in capability, is also investing in capital equipment. All of this is good news, but the big question is whether this recent surge in sales is an indication of a true recovery and, if so, how long it will last. And that appears to be anyone's guess. "I can only see out to the first quarter," says Hastings. "And right now, first quarter looks great."
The 100% solar-powered airplane Solar Impulse 2 is prepping for its upcoming flight, becoming the first plane to fly around the world without using fuel. It's able to do so because of above-average performance by all of the technologies that go into it, especially materials.
With major product releases coming from big names like Sony, Microsoft, and Samsung, and big investments by companies like Facebook, 2015 could be the year that virtual reality (VR) and augmented reality (AR) finally pop. Here's take a look back at some of the technologies that got us here (for better and worse).
Good engineering designs are those that work in the real world; bad designs are those that don’t. If we agree to set our egos aside and let the real world be our guide, we can resolve nearly any disagreement.
Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.