In the futuristic world of Minority Report, billboards call Tom Cruise out by name to get his attention. Sounds far-fetched? Maybe not. Engineers here in the U.S. would likely balk at getting a message on their Blackberry from a vendor company. But we're hearing that some electronics companies increasingly are using text messaging to get the word out on new products to design engineers in Asia, particularly in countries like Japan, Korea, and Taiwan, where engineers rely more on the web for getting information. "They surf websites, subscribe to electronics newsletters, and also attend on-line seminars," says Greta Pang, a Motorola employee based in Hong Kong. Engineers in China, though, prefer to get their new product info from print trade magazines. "They like reading the application articles and technology stories," observes Pang. And there's no spam.
HP revealed more of its 3D printing plans in a recent webinar. Senior vice president of inkjet and graphics solution business Stephen Nigro spoke about how the technology works and expanded on HP's vision of open collaboration to commercialize its Multi Jet Fusion 3D printing technology for end-production, and open collaboration on new materials. He also said HP will create software to help users decide when to use Multi Jet Fusion versus conventional subtractive manufacturing.
The Dutch are known for their love of bicycling, and they’ve also long been early adopters of green-energy and smart-city technologies. So it seems fitting that a town in which painter Vincent van Gogh once lived has given him a very Dutch-like tribute -- a bike path lit by a special smart paint in the style of the artist's “Starry Night” painting.
Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.