Clad in yellow coveralls and hardhat, George Bush is working the show floor at National Manufacturing Week in Rosemont, IL. For the past three years, solvent recycler Becca Inc. has employed a Bush mask on the character pushing a 55 gallon drum of waste materials. “It’s not a political statement,” says Richard Williams.
Though the Bush mask is often a big draw for getting people into the booth, this week’s attendees are more attracted to the fake $20 bills strewn around the Bush mannequin, Williams says. Those bills are stamped with the company’s theme statement, that if you’re using someone else to remove solvents, you’re throwing money away.