"Sorry" is probably the hardest word to say in the English language. So, it was especially intriguing to hear a software company express regret to an unhappy customer. Here's the background: Recently, Design News attended a "blind" focus group held by PTC, to find out how customers feel about the company's products. While much of the feedback was positive, one engineer spoke up to complain of a run-in with a PTC salesperson, saying she now had negative feelings about the company. When the focus group was over, a PTC executive called the engineer to personally apologize for the salesperson's actions. The engineer accepted the gesture. Will she buy more PTC software? No one knows. But at least she got something many people never get in their professional lives: An apology.
A bold, gold, open-air coupe may not be the ticket to automotive nirvana for every consumer, but Lexus’ LF-C2 concept car certainly turned heads at the recent Los Angeles Auto Show. What’s more, it may provide a glimpse of the luxury automaker’s future.
The complexity of diesel engines means optimizing their performance requires a large amount of experimentation. Computational fluid dynamics (CFD) is a very useful and intuitive tool in this, and cold flow analysis using CFD is an ideal approach to study the flow characteristics without going into the details of chemical reactions occurring during the combustion.
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