Elite American injection molders specialize in plastics design and urge early supplier involvement to improve product quality and reduce costs. “We have design involvement in 80 to 85% of our business, comments Kelly Sichter, vice president of business development for Phillips Plastics, Phillips, WI.Phillips’ process involves five steps: Investigation, Exploration, Refinement, Implementation and Production.One of the most critical phases is Refinement, in which a cross-functional team of design, industrial and production engineers meet with marketing and other functional representatives to consider a myriad of trade-offs in the molding process that can result in improved marketability, manufacturability, or overall value. Click here to see a hypothetical example of four sets of choices for a handheld electronic device.
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