Electronic component suppliers routinely provide free samples of their latest offerings. While that's a great way to build up future business opportunities, let's face it: The bulk of the business is in the tried and true stuff, some of which has been around for years. Recognizing that fact, Texas Instruments Standard Linear and Logic Semiconductor Group is teaming up with DigiKey to offer engineers fast access to free samples (and free shipping) of some 80% of its 15,000 part numbers at: http://www-a.ti.com/apps/sampcert/basket.asp. "We continue to see tremendous demand for many of our mature parts, and most engineers like to get some samples, put them on a board, and try them out in their systems," says Bert Bond, Worldwide Logic Product Manager. One perennial favorite: TI's hex inverter. Possibly the oldest technology in TI Logic's current product line, it just keeps going and going, says Bond. So okay, to be fair, it's not like engineers couldn't get free samples of older parts in the past. But, says Bond, those requests were handled on an exception basis. "It was very cumbersome, and usually took days," says Bond. Now, TI is guaranteeing overnight processing of all sample requests. No exceptions.
In this new Design News feature, "How it Works," we’re starting off by examining the inner workings of the electronic cigarette. While e-cigarettes seemed like a gimmick just two or three years ago, they’re catching fire -- so to speak. Sales topped $1 billion last year and are set to hit $10 billion by 2017. Cigarette companies are fighting back by buying up e-cigarette manufacturers.
Microchip recently released the 3D TouchPad, the first USB PC Peripheral device that couples 2D multi-touch input with 3D air gesture technology. The company seeks the help of developers to further enhance the capabilities of the technology.
To give engineers a better idea of the range of resins and polymers available as alternatives to other materials, this Technology Roundup presents several articles on engineering plastics that can do the job.
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