While the media has given a lot of attention to "going green," consumers are a bit ho-hum, according to Yankelovich research. In a survey of 2,763 consumers, the firm found only 34 percent are more concerned about environmental issues than a year ago. Fewer than 22 percent believe they can make a difference with it comes to the environment. "Consumers are not drinking the Kool-Aid when it comes to green," says J. Walker Smith, president of Yankelovich. "While they're highly aware of environmental issues due to the glut of media attention, 'going green' in their everyday life is not a big concern or high priority." The survey shows only 13 percent of respondents have a passionate interest in the environment, while 48 percent are either unmoved or simply don't care.
The Strati EV car printed at the IMTS show is made of SABIC's LNP STAT KON AE003. SABIC tells Design News why this carbon fiber-reinforced compound was chosen by Local Motors and Oak Ridge National Laboratories.
The 2014 Ig Nobel Prize in Physics was awarded to Dr. Kiyoshi Mabuchi and his team members for their work measuring the slipperiness of banana peels. Turns out they're slipperier with the yellow side up.
Many scientists have been working battery-free ways to power wearable electronics that can replace bulky battery packs, particularly through the use of energy-harvesting materials. Now a team of researchers in China have upped the game by developing a lightweight and flexible solar cell that can be woven into two-way energy-harvesting fabric.
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