Agreed... I think that they will tweak the company's presence/apps to match their market targets. This move may just be a short-cut into the capability, as opposed to creating a video sharing service from scratch.
On the other hand, social media is absolutely evolving. I have started wondering if the FB IPO wasn't tied to a perceived (or actually tracked) slowdown in usage. Most things that are computer related are subject to rapid upgrades and replacement is seems.
SM per se may indeed be around for a long time, but any single company could change usage policies or go away very quickly. This move gives AutoDesk a level of control over its own destiny in this specific area.
Once AD, has developed a effective pipeline for an all-inclusive insertion of the Auto-Cap feature they will be more effective in the develpement of their exisiting and future product develpement, as a Sr. Network Automation Test Engineer, I have seen many a product like this be purchased from a name brand company only to be shelfed, and in this case I think that AD will use the product if not in their existing product line, as a revamp, or use it in future product releases, I also agree with others in this post that FB, TW, and others are on surface glue, if you really look at the product that Google offers, you can see that they in their mad dash for product acquistion is growing as well, like their purchase of the Nortel telcom patents, that give us google voice, and combined chat, overall this is a good purchase for AD.
Beth Stackpole : I really like the collabartive part of this. It all makes sense. I was into MEP design for awhile and it would be nice to show people what you mean. It would also be nice to capture video of a site before you go back to the office. We used to have to measure and draw most stuff on site....this is just so must better.
Beth Stackpole : Now about the social media aspect. You sure had a lot to say. I agree with ...well...I think about all of it. I do not like facebook for work purposes at all. I do think that there can be "social" media for companies that work together to share files and such. I believe that can be a great thing....if done correctly and securely. Some people have problems sharing files on the network at work, but they can share photos with the world with facebook or Flickr. This need to change. Either people need to get smarter...which won't happen, or incorporate some of these things into the corporate file sharing schema. Make it easier for people to share their ideas. I hate FB, but people can use it. So make it as easy as it is to share photos on FB as it is to share files(securely) with your colleagues. That's my 2 cents on it.
@Cadman-LT: Absolutely on target--you and no one else is going to upload CAD designs to FB or LinkedIn or any of those other public platforms to share models or collaborate with peers. But if there were systems that incorporated some of those social capabilities within the boundaries of traditional design tools and traditional networks (i.e., with security), it would open up doors to new kinds of knowledge sharing and collaboration. I'm not saying any of the existing tools are "the one," but we're inching closer.
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