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MathWorks Fleshes Out Its Code Story

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phgphd
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Iron
Market Hype
phgphd   7/20/2012 11:35:55 AM
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My code is instantaneous (but the thought behind it took time). My Simulink is instantaneous (but the thought behind it took time).

Jack Rupert, PE
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Platinum
Re: Market Hype
Jack Rupert, PE   7/20/2012 4:03:52 PM
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Yes, to a certain extent it's a bit of marketing hype.  However, if your doing a complex model in Simulink and want to put it into your PAC when done, it does tend to be a good feature that you don't have to convert it.  You can simply create a block.  Additionally, when changes aer required, they can easily be implemented in modeling environment and taken directly to production.

Beth Stackpole
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Blogger
Re: Market Hype
Beth Stackpole   7/23/2012 8:45:56 AM
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That's an interesting perspective that code generation is marketing hype. So you're both saying that it's not a productivity/efficiency issue and there aren't often bottlenecks to producing code?

Jack Rupert, PE
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Platinum
Re: Market Hype
Jack Rupert, PE   7/23/2012 9:41:57 AM
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Not at all, Beth.  While in any one of these announcements the advantages are a bit overplayed, I was trying to point out that there are certain advantage to this in that it combines the modeling and coding, eliminating some troubleshooting issues.

Beth Stackpole
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Blogger
Re: Market Hype
Beth Stackpole   7/23/2012 9:45:10 AM
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Right, and that was the benefit that MathWorks execs played up to me as the benefits. I guess it's a matter of perspective. Thanks for clarifying, Jack.

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