Almost-divorced Chrysler may have to do some fast talking to resurrect its important partnership with Chery Automobile Co. of China. As you might recall, Chery was scheduled to build low-cost subcompact cars which Chrysler would market in the United States. Important deal for a company that has been surviving on gas-guzzling hemis and trucks under its Daimler ownership. According to some published articles, Chery had some reservations when it was announced that Chrysler would be spun out. Tom LaSorda will remain CEO of Chrysler under Cerberus Capital Management, and announced he wants to expand the relationship with Chery. I think this will work out fine. Daimler had a poor track record in its dealings with Asian partners (Mitsubishi and Hyundai Motor). Chrysler will make it work, because it has to work. Cerberus is a word in Greek mythology for a three-headed dog that guards the gates of Hades. We know that auto manufacturing in Detroit today is modern-day Hades, and we’ll find out soon enough if this dog can hunt.
An in-depth survey of 700 current and future users of 3D printing holds few surprises, but results emphasize some major trends already in progress. Two standouts are the big growth in end-use parts and metal additive manufacturing (AM) most respondents expect.
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