Why is Apple so successful with its new designs? Well, one answer is that it breaks the rules when it comes to injection molding. One of the basic rules taught to new industrial designers is to always leave a draft angle so molded parts can be easily slipped from a mold cavity. Apple’s Designer-in-Chief Steve Jobs said the heck with that, according to an article in the current issue of MIT’s Technology Review. Apple designs computer housings with zero draft. It costs more for special ejection, but Apple achieves a unique box-like look. It also means designers can pack more in the housing and money is saved on packaging and shipping costs. But concept is king at Apple. Apple also makes extensive use of a two-shot molding process it calls “double back”.
How can automakers, aerospace contractors, and other OEMs get new metal alloys that are stronger, harder, and can survive ever higher temperatures? One way is to redesign their crystalline structures at the nanoscale and microscale.
Although a lot of the excitement about 3D printing and additive manufacturing surrounds its ability to make end-products and functional prototypes, some often ignored applications are the big improvements that can come by using it for tooling, jigs, and fixtures.
A fun and informative tour you can attend at the upcoming Design & Manufacturing Minneapolis, MD&M Minneapolis, and other events there, is the Materials Innovation Tour on Wednesday afternoon. I'll be leading it.
Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies.
You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived.
So if you can't attend live, attend at your convenience.