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Texas Instruments Demos Launchpad-Based Prototype at SXSW
4/22/2013

TI spokesperson Austin Blackstone shows off new mouse prototype based on the Stellaris Launchpad evaluation board with an added accelerometer.   (Source: Texas Instruments)
TI spokesperson Austin Blackstone shows off new mouse prototype based on the Stellaris Launchpad evaluation board with an added accelerometer.
(Source: Texas Instruments)

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NadineJ
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The new CES?
NadineJ   4/22/2013 12:03:02 PM
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It has been exciting to see how SXSW has exploded over the last decade.  There's film, fashion and even food now. 

Will SXSW replace CES as an opportunity to launch innovation?

Rob Spiegel
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Re: The new CES?
Rob Spiegel   4/22/2013 12:42:42 PM
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Yes, NadineJ, SXSW is certainly coming into its own. But I hope it doesn't begin to compete with CES. SXSW has a nice alternative edge. This is the even that debuts the edgier side of music, film, and technology. I say let it stay edgy.

Cabe Atwell
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Re: The new CES?
Cabe Atwell   4/22/2013 5:24:36 PM
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Depending on how much TI's board will end up costing it will be interesting to see what 3D printing hobbyists will make from it. The potential could be astronomic and could include not only custom made mice but miniature smart robots or even personal mobile devices such as MP3 and media players as well. It will be interesting to see what these new mini-boards will be used for in the near future.

C

Cabe Atwell
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Re: The new CES?
Cabe Atwell   4/22/2013 5:31:10 PM
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Rob,

To be honest, I thought SXSW was only a music fest until a couple years ago. I might attend next year.

C

NadineJ
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Re: The new CES?
NadineJ   4/22/2013 6:15:07 PM
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SXSW hasn't been edgy for years.  Like most things that become popular and mainstream (including TED or Coachella), it doesn't attract truly alternative thinkers and artists anymore.  MtyMx is a good alternative to SXSW and e.g is a good alternative to TED today.

But, I think SXSW is edgier than CES for new companies to launch in the right atmosphere.  IT's good to go and see what's hitting the mass market.

richnass
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Re: The new CES?
richnass   4/22/2013 7:14:04 PM
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It seems like oyu guys beat me to it. I was goig to comment about how much SxSW has changed, just in last few years. Amazing that that's a place for technology companies to be announcing products.

Cabe Atwell
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Re: The new CES?
Cabe Atwell   4/26/2013 4:47:10 PM
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I definitely would like to attend next year. This year's influx of kickstarter stars and start-up companies is a good indication of an explosion in these areas for 2014.

C

Rob Spiegel
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Re: The new CES?
Rob Spiegel   4/22/2013 8:20:01 PM
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Cabe, I think it was mostly music until the last few years. It's been known as an edgier version of the Austin City Limits Festival. Of course, the Austin City Limits Festival is so huge there is an edgy festival buried in it. I'd like to go to SXSW too. It might be a tad overwhelming with scores of big and little venues throughout the city. The City Limits Festival has the advantage and focus of a single location.

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