HOME  |  NEWS  |  BLOGS  |  MESSAGES  |  FEATURES  |  VIDEOS  |  WEBINARS  |  INDUSTRIES  |  FOCUS ON FUNDAMENTALS
  |  REGISTER  |  LOGIN  |  HELP
Blogs
Automotive News
Slideshow: Cadillac ELR Trades Efficiency for Power
1/30/2013

< Previous   Image 2 of 5      Next >

The 2014 ELR will use the same propulsion system and 16.5-kWh, lithium-ion battery pack as its cousin, the Chevy Volt.   (Source: Cadillac)
The 2014 ELR will use the same propulsion system and 16.5-kWh, lithium-ion battery pack as its cousin, the Chevy Volt.
(Source: Cadillac)

< Previous   Image 2 of 5      Next >

Return to Article

View Comments: Newest First|Oldest First|Threaded View
Page 1/3  >  >>
jmiller
User Rank
Platinum
Re: Will it sell more?
jmiller   3/26/2013 8:46:20 PM
NO RATINGS
I often wonder when I hear about consumer reports and surveys how much they are driven by the government trying to drive going green.  Some of the new government regulations on water usage are really starting to be ridiculous.  I'd rather have my dishes get clean with a little more water than have to run the dishwasher twice because the dishes didn't get cleaned on the first run.

Charles Murray
User Rank
Blogger
Re: Will it sell more?
Charles Murray   2/4/2013 7:20:06 PM
NO RATINGS
I probably expressed myself poorly, jmiller. I think the Consumer Reports survey respondents are saying the exact same thing as you. Most people say, as you have, "I'll go green when I save money."

jmiller
User Rank
Platinum
Re: Will it sell more?
jmiller   2/2/2013 11:44:59 PM
NO RATINGS
I hear what you are saying but I wonder if it's not more of a I'll go green when I save money.  I can honestly say from my stand point I won't go green unless it gives me an advantage.  I don't believe a lot in the whole green house gases, global warming, so to me if it's a wash, I want the extra power.

Charles Murray
User Rank
Blogger
Re: Will it sell more?
Charles Murray   2/1/2013 7:05:55 PM
NO RATINGS
One of the things that Consumer Reports always says is that most consumers won't go green until the fuel cost numbers work out in their favor, jmiller. In other words, many people want to be green as long as they don't have to pay extra across the life of the vehicle.  

jmiller
User Rank
Platinum
Re: hybrid Cadlilac
jmiller   1/31/2013 9:47:13 PM
NO RATINGS
If you take the design away from the car companies, who does the work?  I sure don't want the government to design my car.  Until consumers are willing to pay more and get less, it will take some step improvmenet in functionality before electric cars take off.

jmiller
User Rank
Platinum
Re: Will it sell more?
jmiller   1/31/2013 9:37:57 PM
NO RATINGS
I think you kind of hit it on the head.  It's the government that has been nudging the industry along in this direction.  And I just don't see the market really driving the industry this way.  I hope it works because I can see the advantages.  But I just don't know if you can tell customers what they want.  I know it worked for Ford for a while (You can have any color car you want as long as its black) but sooner or later people want to give the customer what they want and not what might be best for some external party.

jmiller
User Rank
Platinum
Re: Will it sell more?
jmiller   1/31/2013 9:33:21 PM
NO RATINGS
I believe in the end the market will drive the industry not the other way around.  And it will take some risks by the industry to figure out what people will buy and what they won't.

jmiller
User Rank
Platinum
Re: Will it sell more?
jmiller   1/31/2013 9:30:57 PM
NO RATINGS
I like that correlation. I don't know that I agree but it does bring up a good point. In the case of cell phones people were getting more and more.  In the case of cars I don't know if I see what people are getting yet.  It might be more green but if it's not much of a financial benefit, I don't know if it's enough motivation.

Charles Murray
User Rank
Blogger
Re: Will it sell more?
Charles Murray   1/31/2013 6:57:56 PM
NO RATINGS
Good point, Bill, regarding why "technology appears to be driving customer demand," rather than vice versa. I do wonder if GM would have reached this point yet without all the external pressure (government/environmental/public opinion) that has bubbled up since the demise of the ill-fated EV1. In a study by KPMG two week ago, one sentence jumped out at me: "By investing in alternative, fuel-efficient technology, automotive brands have managed to improve both performance and perception." The italics in that sentence are mine.

NadineJ
User Rank
Platinum
Re: Will it sell more?
NadineJ   1/31/2013 3:28:17 PM
NO RATINGS
Baby steps...remember the days when everyone thought you SHOULD have a landline.  It took a few years but perception changed.

The larger trend, in the true definition of the word trend, is toward "less is more".  Less things and waste; More experience and sustainability.  Early adopters are really looking at their lifestyles and buying to match THAT over collecting status symbols.

Page 1/3  >  >>
Partner Zone
More Blogs from Automotive News
In another sign that self-driving cars are on the distant horizon, Ford has been granted a patent for an “autonomous vehicle with reconfigurable seats.”
Combining ultra-lightweight materials with a monster 750-horsepower engine, engineers at Automobili Lamborghini have created one of the world’s fastest (and most expensive) new convertibles.
The widening probe of Takata Corp.’s airbag failures raises an important and largely overlooked question for design engineers: What do the ruptured airbag inflators say about accelerated life testing?
Lithium-ion battery prices will drop rapidly over the next 10 years, setting the stage for plug-in vehicles to reach 5%-10% of total automotive sales by the mid- to late-2020s, according to a new study.
For city dwellers, finding a parking space can be a time-consuming and downright exasperating task. Now, however, engineers may have found a solution to that old urban problem.
Design News Webinar Series
8/13/2015 11:00 a.m. California / 2:00 p.m. New York
6/25/2015 11:00 a.m. California / 2:00 p.m. New York
6/24/2015 11:00 a.m. California / 2:00 p.m. New York
9/10/2015 11:00 a.m. California / 2:00 p.m. New York
Quick Poll
The Continuing Education Center offers engineers an entirely new way to get the education they need to formulate next-generation solutions.
Aug 31 - Sep4, Embedded System Design Techniques™ - Writing Portable and Robust Firmware in C
SEMESTERS: 1  |  2  |  3  |  4  |  5  |  6 |  7


Focus on Fundamentals consists of 45-minute on-line classes that cover a host of technologies. You learn without leaving the comfort of your desk. All classes are taught by subject-matter experts and all are archived. So if you can't attend live, attend at your convenience.
Next Course August 25-27:
Sponsored by MICROMO
Learn More   |   Login   |   Archived Classes
Twitter Feed
Design News Twitter Feed
Like Us on Facebook

Sponsored Content

Technology Marketplace

Copyright © 2015 UBM Canon, A UBM company, All rights reserved. Privacy Policy | Terms of Service