The report, Plug-In Electric Vehicles: A Practical Plan For Progress, says that the goal is unlikely to be met because automakers and suppliers do not have sufficient production targets, and because “the demand from consumers is not yet robust enough to hit the one-million target.” The report cites the high cost of plug-ins and recharging difficulties as the primary obstacles to broader adoption.
The blue-ribbon panel also made a series of recommendations aimed at enhancing public acceptance. It said the federal government should create a “national PEV demonstration program” in up to 20 communities around the country to help consumers become more familiar with plug-in hybrids. It also said that additional cost incentives are needed, along with broader investment in PEV recharging infrastructure and greater investment in battery research and development.
Tesla Motors’ $35,000, 200-mile electric car may not revolutionize the auto industry by itself, but it could serve as a starting point for a long, steady climb to a day when half of the world’s vehicles will be plug-ins.
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