We knew we needed a team of dedicated co-sponsors in order to make our IndyCar sponsorship successful. Each sponsor was pivotal in the program’s accomplishments. That list of co-sponsors for the No. 11 Mouser Electronics/KV Racing Technology IndyCar in the 2012 Izod IndyCar Series includes Amphenol, BIVAR, ebm-papst, Fluke, Hammond, Harwin, KEMET, Littelfuse, Molex, Murata, Ohmite, Omron, Panasonic, Phoenix Contact, Sager, TE Connectivity, and TTI.
This year, supplier co-sponsors were invited to join us, along with KV Racing Technology, to participate in a unique campaign around the country. Our guests were taken behind the scenes in the IndyCar world through “Tech Talks” with top engineers, and conversations with KV driver Tony Kanaan, one of the series’ top pilots. With access to the pit and garage areas, our racing team partners got to see firsthand how their components and technology play an essential role in this high-performance sport.
Mouser VP Larry Johannes hangs out at the track during an IndyCar race this season. (Source: Mouser)
Partnering with these companies was natural -- whether you’re competing in an IndyCar race, or racing to deliver “what’s next” to your customers, it’s all about the need for speed. The high-tech world of IndyCar is the perfect test bed for some of these innovative products, as our mutual goal is to help get our customers to market as soon as possible.
The racing team had a great 2012 season, filled with excitement, anticipation, and some very close racing. Kanaan logged seven top-six finishes, including a podium finish at the historic Indianapolis 500. We’re already looking forward to next season.
Larry Johannes is vice president of Mouser Electronics.
Larry, having been involved to some degree covering some of the events, I'll second your motion. It was a blast covering the races (Indy, Fontana, Sonoma, where we worked with the Littelfuse folks) and to get a first-hand look from engineers just how electronics is making these the most amazing racing machines in the world.
Iterative design — the cycle of prototyping, testing, analyzing, and refining a product — existed long before additive manufacturing, but it has never been as efficient and approachable as it is today with 3D printing.
People usually think of a time constant as the time it takes a first order system to change 63% of the way to the steady state value in response to a step change in the input -- it’s basically a measure of the responsiveness of the system. This is true, but in reality, time constants are often not constant. They can change just like system gains change as the environment or the geometry of the system changes.
At its core, sound is a relatively simple natural phenomenon caused by pressure pulsations or vibrations propagating through various mediums in the world around us. Studies have shown that the complete absence of sound can drive a person insane, causing them to experience hallucinations. Likewise, loud and overwhelming sound can have the same effect. This especially holds true in manufacturing and plant environments where loud noises are the norm.
The tech industry is no stranger to crowdsourcing funding for new projects, and the team at element14 are no strangers to crowdsourcing ideas for new projects through its design competitions. But what about crowdsourcing new components?
It has been common wisdom of late that anything you needed to manufacture could be made more cost-effectively on foreign shores. Following World War II, the label “Made in Japan” was as ubiquitous as is the “Made in China” version today and often had very similar -- not always positive -- connotations. Along the way, Korea, Indonesia, Malaysia, and other Pacific-rim nations have each had their turn at being the preferred low-cost alternative to manufacturing here in the US.
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