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Slideshow: BlackBerry PlayBook Tablet Teardown

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Beth Stackpole
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Blogger
Low demand
Beth Stackpole   9/20/2011 8:23:57 AM
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Solid construction aside, RIM's PlayBook isn't getting the traction the company (or industry watchers) expected or wanted. The company just reported worse than expected earnings last week, which led to all kinds of speculation about whether it would continue to keep at the Playbook (remember, HP isn't moving forward with its TouchPad). The question pundits seem to be asking is whether there really is demand for tablets or if there simply demand for iPads. In any event, it looks like RIM is facing an uphill battle.

Jack Rupert, PE
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Platinum
Re: Low demand
Jack Rupert, PE   9/20/2011 12:08:39 PM
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You're right, Beth.  From my own completely unscientific survey, it seems people really don't want another OS.  We have the iPad systems and the Android systems that attract their own followers.  Unless they can show that there is some real wow factor (even given the fact that it might run Android apps), it's going to have a hard time breaking into the general market.  Maybe there is some niche it could fill?

That said, very interesting articles on these teardowns!

Grunchy
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Silver
High Demand
Grunchy   12/8/2011 11:00:41 AM
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When RIM cleared out playbook inventory recently at $200 apiece, stores were attacked by a feeding frenzy of demand.  I personally picked up one, and it is pretty good.  I also have a Samsung powered generic Android tablet that I picked up for $162 from online mail order, and it survived a few accidental "drop tests" two of them onto hard tile.  The playbook at $40 price premium has a better screen; better built-in storage; has bluetooth and GPS whereas the generic did not; better accelerometer, etc. But I can play Angry Birds and most if not all Android Market apps on the generic, whereas the playbook cannot until February 2012 (when OS 2.0 will arrive including Android support).

If the price is right, demand is quite strong.

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