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Calling New Markets

Motorcyclists among cell users

By Design News Staff -- Design News, September 26, 2005

Cell phones might seem to be everywhere, but new markets await. User penetration in the U.S. is less than two thirds.

Cell phones could help in preventing and responding to terrorist attacks, says Michael J. Hopmeier, president of Unconventional Concepts Inc. Authorities should be able to phone people with vital information and mobile users should be able to report suspicious activity by text message or photos. Pictures will improve 1.3 Mpixel camera phones replacing VGA phones next year, according to ABI Research.

Or consider helmet-wearing motorcyclists. Cardo Systems Inc. has developed a hands-free phone that fits in a helmet. The headset has a wind-resistant microphone designed for speeds up to 75 mph, and voice control for aswering calls.

Texas Instruments Inc. is focusing on India, where the mobile subscriber base is barely 10 percent of the population. TI chairman Tom Engibous recently demonstrated the company's single-chip phone, calling Europe from a meeting in New Delhi.

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