Detroit—General Motors and iCan, an Internet-based
community for people with disabilities, announced plans to develop a Web-based
automotive channel specifically geared to people with disabilities.
The online channel, to be part of the iCan Web site (http://www.ican.com), will provide information on
vehicles with an emphasis on evaluating how they fit the need, or can be adapted
to meet the needs of consumers with disabilities. The site also will provide
forums for people with disabilities to share automotive-related information and
opinions and will serve as a focal point for GM to gather feedback from
customers with special needs.
"This collaboration between GM and iCan will help change the way
corporations communicate to customers with disabilities," said Heidi Van Arnem,
founder and chief executive officer of Birmingham, Michigan-based iCan. The
channel will provide information on companies that make the necessary
modifications, as well as on special programs and rebates that manufacturers,
other companies, and government agencies offer for adapting a vehicle.
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